It’s one thing to get a small business off the ground. It’s quite another to ensure it stays up there. Entrepreneurial success can be measured by several metrics,
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LinkedIn: How to be super relevant to your prospects
An impressive 30 million businesses use the platform in the UK, which begs the question: why don’t more of the people behind them supercharge their ‘about’ sections? So many of
Why It’s Important To Be Choosy About Choosing New Clients
Lockdown caused absolute havoc for many small business owners, but it also prompted a surge in entrepreneurialism, as people pivoted and found new revenue streams. For many, that
The 10 Most Common Fails Of A Sales Proposal
There aren’t many things that can match (or beat) the feeling of winning a new client. It’s almost worth trying to bottle it so you can remember that
Top picks: time saving marketing tools for small businesses
Every small business owner knows there are some days where it feels like they are running just to keep up, particularly when it comes to marketing a business.
The biggest marketing challenge for small businesses [and how to solve it]
Marketing. It’s not the biggest word you’ll come across in business, but few have such a vast scope, taking in everything from public relations, social media, blogging, case
What Are LinkedIn Stories & Should I Be doing Them?
I’ve written previously about LinkedIn and why it’s a social media platform unlike any other, largely because it’s less a place to share kitten pictures and more a
Essential advice for small business marketing success
I have been a business development and marketing adviser to small businesses for over 20 years. Without question the biggest marketing challenge most small business face is: Clearly defining
How To Turn Your LinkedIn Profile Into An Impressive Landing Page
Be honest, if a potential client is looking for the services you provide and landed on your LinkedIn page, would it smack them between the eyes, or just